Advance Traders

We are a New Zealand bicycle wholesaler, offering retail bike shops in New Zealand an extensive range to match the needs of customers. Advance Traders is passionate about helping all retail bicycle shops become more successful by providing a multi-brand offering, with products priced to sell, and a guaranteed continuity of supply.

Our head office is located at: 160 Apirana Avenue, Glen Innes, Auckland 1072.

Our Philosophies

Our People
We care about our people, people are our number 1 and everyone deserves their own brightness of future.

Our Customers & Suppliers
Our customers always have a choice & we work closely with our suppliers, always in partnership to ensure we are aligned with the goals they want to achieve.

Take Responsibility
We look within and take responsibility for our success and failures.

Egalitarianism & Unity
No us & them. Each individual has equal privileges & rights.

Brightness of Future
We believe our people have the right to belong to a team that will provide them with an exciting future & a supportive working community. They also have the right to see a clear pathway to achieving their career goals. Promotions & transfers from within will always be our first choice.

We're B CORP™ Certified

At Advance Traders, we're thrilled to share that we are now a certified B Corporation. This significant milestone aligns with our core values and underscores our commitment to conducting business in a socially and environmentally responsible manner. We believe that every decision we make should contribute positively to our community and planet, and this certification reaffirms that commitment.

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